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TM
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# 1
TM
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If the same person clicks on our ad ten times do we get charged every time?

 

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Accepted by MosheTLV (Top Contributor)
February 2017

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Top Contributor
# 2
Top Contributor

Hi TM,

 

Yes, you pay for each click on your ads.

 

However, Google AdWords does use advanced techniques to limit the ad exposure to the same person. And they refund money from invalid clicks, which are often from the same person clicking.

 

You can also use frequency capping with your display ads to limit how many times your ad is shown to the same person.

 

Kind Regards,

 

James 

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