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Will I Get Billed My Whole Budget for Ending a Campaign Early?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi, I'm new to adwords. The minimum budget for Australian Adwords is $70 a month. I was wondering, if I decide to end my adwords campaign early, would I be billed the full amount of my adwords budget or the amount I have used so far in my budget?

1 Expert replyverified_user

Will I Get Billed My Whole Budget for Ending a Campaign Early?

Rising Star
# 2
Rising Star

Hi Christian,


You will only be charged for the clicks you have received. There is no minimum spend in AdWords, and you can change budgets, pause campaigns, whenever you wish.

 

What makes you think there is a $70 minimum?
(I'm also in Australia...)

 

 

Re: Will I Get Billed My Whole Budget for Ending a Campaign Early?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
When using Adwords express, the minimum amount it accepts is $2.30 a day or $70 a month. Is there any way to change that?

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Will I Get Billed My Whole Budget for Ending a Campaign Early?

Rising Star
# 4
Rising Star

Hi Christian,


There's nothing on this in the help files for AdWords Express, but it does say you will only pay for the clicks you receive - so you can pause your campaign and not be charged beyond today.
https://support.google.com/adwords/express/answer/1184980?hl=en

 

If editing the budget won't accept a lower amount, there's not much you can do.

 

But you could use a full AdWords account instead - it lets you set a budget as low as $0.01.