AdWords
1.8K members online now
1.8K members online now
Find out more about AdWords billing options, forms of payment, and promotional codes
Guide Me
star_border
Reply

Why google is charging me more than my max cpc?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Google is charging more than my maximum CPC.

I read show many query regarding this in forum.

My AD details:

I do not Enabled Enhanced CPC.

I make Mobile devices with full browsers bid strategy 300%.

I got one click.

Maximum CPC $0.55, AVG CPC $2.25 (It can be $0.55x3=$1.65)  But why  i charged that much.

I am using custom ad scheduling and i am not using incremental bids.

Re: Why google is charging me more than my max cpc?

Badged Google Partner
# 2
Badged Google Partner
"I make Mobile devices with full browsers bid strategy 300%."

So your one click is a Mobile click and you made that a 300% Rise in your Bid.. hence the higher cpc and ave cpc.