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Several clicks from the same IP address within a minute or 3 minutes?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Below 2 clicks were charged to my account on 4/4/2013. From the same IP address, the same keywords, less than 3 minutes apart.

 Following 3 clicks were charged to my account on 4/5/2013. From the same IP address, the same keywords, less than 1 minute apart.

This is happening very frequently. Please fix your charging algorithms!! And issue credit to my account for this and similar occurances.

Thank you,

Marian

1. 216.93.192.21 - - [04/Apr/2013:11:32:23 -0700] "GET www.rosevillepoolservice.com/index.html?pd=adwordrose2&gclid=CKDgsojTsbYCFa9eQgodkXEAkg HTTP/1.1" 200 11167 "http://www.google.com/aclk?sa=L&ai=CHlXUHMddUYXyKY6HigLdqYHQD-OfvpoC84brxzOp_sjMAQgAEAEgtlQoA1DWkbLK..." "Mozilla/5.0 (Windows NT 6.1; WOW64; rv:19.0) Gecko/20100101 Firefox/19.0"

2. 216.93.192.21 - - [04/Apr/2013:11:35:22 -0700] "GET www.rosevillepoolservice.com/index.html?pd=adwordrose2&gclid=CNqS893TsbYCFWjZQgodBTQAmg HTTP/1.1" 200 11167 "http://www.google.com/aclk?sa=L&ai=CHlXUHMddUYXyKY6HigLdqYHQD-OfvpoC84brxzOp_sjMAQgAEAEgtlQoA1DWkbLK..." "Mozilla/5.0 (Windows NT 6.1; WOW64; rv:19.0) Gecko/20100101 Firefox/19.0"

 

216.93.203.143 - - [05/Apr/2013:14:39:20 -0700] "GET www.rosevillepoolservice.com/index.html?pd=adwordrock2&gclid=CJ3E5Nu-tLYCFW3ZQgodZzUAmA HTTP/1.1" 200 11167 "http://www.google.com/aclk?sa=L&ai=C0lZdf0RfUZSXAsT_iQLxp4CwBOOfvpoCg4XrxzPC79neLQgAEAEgufrSHigDUJL4..." "Mozilla/5.0 (compatible; MSIE 10.0; Windows NT 6.2; WOW64; Trident/6.0)"

 

216.93.203.143 - - [05/Apr/2013:14:39:26 -0700] "GET www.rosevillepoolservice.com/index.html?pd=adwordrock2&gclid=CIi7wd6-tLYCFeZxQgod5HIAHA HTTP/1.1" 200 11167 "http://www.google.com/aclk?sa=L&ai=C0lZdf0RfUZSXAsT_iQLxp4CwBOOfvpoCg4XrxzPC79neLQgAEAEgufrSHigDUJL4..." "Mozilla/5.0 (compatible; MSIE 10.0; Windows NT 6.2; WOW64; Trident/6.0)"

 

216.93.203.143 - - [05/Apr/2013:14:39:30 -0700] "GET www.rosevillepoolservice.com/index.html?pd=adwordrock2&gclid=CN3m2eC-tLYCFUTZQgodsncAWw HTTP/1.1" 200 11167 "http://www.google.com/aclk?sa=L&ai=C0lZdf0RfUZSXAsT_iQLxp4CwBOOfvpoCg4XrxzPC79neLQgAEAEgufrSHigDUJL4..." "Mozilla/5.0 (compatible; MSIE 10.0; Windows NT 6.2; WOW64; Trident/6.0)"

 

216.93.203.143 - - [05/Apr/2013:14:39:34 -0700] "GET www.rosevillepoolservice.com/index.html?pd=adwordrock2&gclid=CMGEpOK-tLYCFeZxQgod5HIAHA HTTP/1.1" 200 11167 "http://www.google.com/aclk?sa=L&ai=C0lZdf0RfUZSXAsT_iQLxp4CwBOOfvpoCg4XrxzPC79neLQgAEAEgufrSHigDUJL4..." "Mozilla/5.0 (compatible; MSIE 10.0; Windows NT 6.2; WOW64; Trident/6.0)"

1 Expert replyverified_user

Re: Several clicks from the same IP address within a minute or 3 minut

Google Employee
# 2
Google Employee

Hello Marian, 

 

Thanks for your post, this is an interesting question. 

 

Multiple clicks from the same IP address don't necessarily suggest invalid activity. There are several possible reasons why this happens:

 

  • Return visits: Individuals may click your ad more than once when comparison shopping or returning to your site for more information.
  • Shared IP addresses: Multiple clicks from a single source may be due to an Internet Service Provider (ISP) assigning identical IP addresses to multiple users. Certain ISPs, such as AOL, distribute a relatively small number of shared, rotating IP addresses to a large number of users. As a result, multiple visitors may access your site from identical IP addresses, giving the impression of repeated clicks from a single visitor.
  • Web server logs: Your site's web server logs include data for all visitors to your site, not just those who arrived after clicking an AdWords ad. You may see "Google.com" referrers from visitors who reached your site via the Google search results and not via your ad. Rest assured that your account is only charged for clicks your ads receive.
  • Third-party software: We've found that some reporting software records clicks between pages as a visitor navigates through your website. As a result, it may appear that you received a large number of clicks from a single visitor in a short period of time. For a more accurate way to track only AdWords clicks, we recommend using auto-tagging.

However, if you still suspect invalid activity you can contact our specialist team and they will look into this for you.

 

A.

 

Re: Several clicks from the same IP address within a minute or 3 minut

Top Contributor Alumni
# 3
Top Contributor Alumni

Hi Marian,

 

I'd have to agree with Alys here and think if you want to look at the invalid click activity you need to be looking at a much larger data set. To me, it sounds like there has been people doing comparison shopping due to the type of service you are offering. I'd want to check out the pricing on multiple sites etc.

 

Google do a great job of protecting advertisers against invalid clicks (otherwise AdWords just wouldn't work). You can see the invlaid activity that they have not charged you for by customising your columns and adding in invalid clicks. I've seen this figure up to 18% which means they are doing their job and cathing out this kind of activity.

 

it's worth digging a little deeper but like Alys suggested if you still have your suspicions, contact the specialist team.

 

 

Re: Several clicks from the same IP address within a minute or 3 minut

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

click fraud is a certain problem this day and age.

 

especially when the same IP address clicks within the time span of 1-2 minutes.

 

hopefully google is addressing these concerns.

Several clicks from the same IP address within a minute or 3 minutes?

Follower ✭ ☆ ☆
# 5
Follower ✭ ☆ ☆
Getting charged over and over again for multiple clicks from the same IP addresses within minutes has been an ongoing issue for me with Adwords and it's getting really old. My web logs constantly show multiple clicks from the same IP addresses, which I am always charged for. I have called support many times and it is always the same answer - "If our system picks up on any invalid/fraudulent click activity your account will be credited. If you are noticing multiple clicks from the same IP addresses, simply exclude them from the campaign." Well... No kidding, I exclude them! So, what about crediting my account for the multiple clicks from the same IP addresses I have already been charged for? Never happens! Customer support always says they will have someone call me back to discuss these issues and guess what... That never happens, either!

First of all, anyone running a business has much more important things to be doing than driving themselves crazy and going cross-eyed sifting through thousands of lines of web logs everyday, searching for invalid clicks. When it would be so simple for Google to do the right thing and adjust their system so it simply does not charge advertisers for multiple clicks from the same IP addresses (AT LEAST within a certain time frame). Problem solved! It would even make things so much easier if Google themselves would provide IP addresses along with each and every click. Google's whole "privacy issue" excuse is completely invalid, because our web logs already provide us access to each and every IP address that passes through our websites!

The bottom line is, Google is in this to make money and they make tens of millions per day off of our advertising. I can assure you from my first hand experience without a doubt that Google does not care in the least about multiple clicks from the same IP addresses. The solution? #1) Put it out of your mind and hope that your ads generate enough revenue from valid clicks to compensate for the invalid clicks you are charged for... #2) Put more energy into your organic search results and stop paying for PPC ads... #3) Start filing lawsuits for the invalid clicks Google continuously forces us to pay for and their unwillingness to provide corresponding IP addresses with each click we're charged for... The whole tracking system is designed to be confusing and overwhelming for a reason. Believe that! Advertisers could easily make a full-time job out of tracking IP addresses/clicks when Google could so easily make it simple. But, again... Why would they want it to be simple and straight forward?

Good luck!

Several clicks from the same IP address within a minute or 3 minutes?

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭

I disagree. We watch our visitors with a live visitor monitor (support chat) and see this all the time. Same person (not a shared IP) clicking the same link multiple times within minutes of the first click. This is a problem that needs to be addressed and it does happen all the time. Most just don't pay close enough attention. It is also why we don't rely solely on server logs and analytics. If google put an end to this, we would double our budget and CPC :/