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My total cost for 1 day is higher than my daily budget, how come?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi guys! I've started a video ad campaign yesterday, I put $20 as daily budget and $0.25 AVG CPV. 

I got 5513 impressions and 319 views. 

However, the total cost is $79, how come?? If my max budget for 1 day is $20, how come my total cost FOR 1 DAY is $79 ?

 

Thanks

1 Expert replyverified_user

Re: My total cost for 1 day is higher than my daily budget, how come?

Top Contributor
# 2
Top Contributor

Hi Sara,

 

Did you actually check the Billing Tab of your account for more specific cost distribution? Chances are that you are referring to total cost you spent comprising of all the campaigns here. Can you cross check?

 

Pankaj

Re: My total cost for 1 day is higher than my daily budget, how come?

Collaborator ✭ ✭ ✭
# 3
Collaborator ✭ ✭ ✭

Hello,

 

I think this is the 3rd similar case I see here in the forum about video views, it will fix itself. Here is what a previous user reported :

 

https://www.en.adwords-community.com/t5/Billing/daily-budget-and-total-cost/m-p/318121/highlight/tru...