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If I don't get enough clicks withing a month?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am total beginner in google ad. I wonder what will happen to the money (budget for a month), that I have on my account, if I don't get enough clicks withing a month? Let's say I have there 30 eur but I get so less clicks, that I doesn't reach the amount?

I didn't find any information on Internet about that.

Thank you!

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Accepted by topic author Dmitri T
August 2016

Re: If I don't get enough clicks withing a month?

Top Contributor
# 2
Top Contributor
Hi Dmitri,

I am not sure I am reading your question okay, however, bottom line is that unused fund will roll over to the next period of time. Hence if you are running a most typical cost-per-click (CPC) campaign on Google Search and only accrue a few clicks in the first period of time, the remnant amount will be kept as credit in your AdWords account, for further use. (I suppose you opted into *prepaid* method of payment.)

Best,
Lakatos

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Marked as Best Answer.
Solution
Accepted by topic author Dmitri T
August 2016

Re: If I don't get enough clicks withing a month?

Top Contributor
# 2
Top Contributor
Hi Dmitri,

I am not sure I am reading your question okay, however, bottom line is that unused fund will roll over to the next period of time. Hence if you are running a most typical cost-per-click (CPC) campaign on Google Search and only accrue a few clicks in the first period of time, the remnant amount will be kept as credit in your AdWords account, for further use. (I suppose you opted into *prepaid* method of payment.)

Best,
Lakatos

Re: If I don't get enough clicks withing a month?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi!

Dear Lakatos,

thanks a lot for the information!
I have chosen the manual payment and there is written next:
Based on your budget of €0.99/day, an advance payment of €30.00 should
allow your ads to run for at least 30 days.

Best,

Re: If I don't get enough clicks withing a month?

Top Contributor
# 4
Top Contributor
Yup, manual payment is prepaid. The eur30.00 sounds as an estimate. Else the remnant if any will be kept in your AdWords account for further use.