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How settle Adwords for not VAT registered company

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I have problem with ADwords . I run company LTD in UK , company is not VAT register and dont have VAT-UE number. I used for a some period ADwords ADS for try how it works. I use Adwords for business task.

Unfortunately , invoice from google doesn t have add VAT amount , and I dont know how to settle this invoice.

I am not register VAT company and Google ads do not charge me VAT ! Basically using reverse VAT charge works like this ( in any different cases in transaction EU ): , If I not give seller EU-VAT number, the invoice can not have reverse charge VAT, and invoice will have VAT. But not in Google.


Maybe ADwords is not for not VAT registry company ?


Regards

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Accepted by MosheTLV (Top Contributor)
September 2015

Re: How settle Adwords for not VAT registered company

Google Employee
# 5
Google Employee

Hi Robert!

 

Thank you for your message.

 

I would like to confirm that we do not charge advertisers VAT anymore, therefore it is the advertisers' responsibility to self-assess it if necessary.

 

This still applies in your case. To Find out more about our VAT changes, please click here.

 

I hope this is helpful! 

 

Kate 

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Re: How settle Adwords for not VAT registered company

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi @Robert N;

Google's European operations (including AdWords) are run from Dublin, Ireland by Google Ireland LTD - a fully owned subsidiary of Google Inc. Google Ireland LTD is a registered company in Ireland, and hence, subjected to EU VAT legislation / laws.

 

As for the technicalities:  if you are not subject to VAT in your country (for whatever  reason) then,  in terms of Adwords, you should  open a personal account. (The name might be a bit confusing- I agree...)

 

>>"When you set up your account, you'll be asked if your AdWords account will be used for business purposes. This means that your ads will be used for an economic gain (which is usually the case). If you choose Yes, we'll identify your account type as business. If you choose No, we'll call your account type personal. This, along with the location of your business, determines whether we'll charge you VAT along with your AdWords costs.

 

Read more about VAT and AdWords in the UK;

Taxes in your country

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: How settle Adwords for not VAT registered company

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks for reply ,
I know how in EU works revers VAT charge. But in google dosen t work it fine . The law say , no VAT-ID , can not use charge revers VAT ...

In addition there are no longer can to open personal account in Adwords. Only business account .

"With this service can be used only for business purposes. You have to self-assess and pay VAT."


Re: How settle Adwords for not VAT registered company

Top Contributor
# 4
Top Contributor

I am escalating your case to Google asking a billing specialist to look into it.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: How settle Adwords for not VAT registered company

Google Employee
# 5
Google Employee

Hi Robert!

 

Thank you for your message.

 

I would like to confirm that we do not charge advertisers VAT anymore, therefore it is the advertisers' responsibility to self-assess it if necessary.

 

This still applies in your case. To Find out more about our VAT changes, please click here.

 

I hope this is helpful! 

 

Kate 

Re: How settle Adwords for not VAT registered company

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
What a lot of work you make for non-vat registered business. It's just evil.

Re: How settle Adwords for not VAT registered company

Community Manager
# 7
Community Manager
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