Google Adwords[ Edited ]
December 2016 - last edited December 2016
We ran 9 campaigns on Google Ad Words each campaign costed around 53 USD per day which equals total amount of 480 USD per day for all 9 campaigns...the amount consumed shown on the Ad Words is around 2399 USD lifetime however the problem is we received deduction sms of 533 USD everyday and a total of 6399 USD for these 9 campaigns.
Kindly help why is so much variations in the deduction in the amount.
Anyone consistently overbilled with Google Adwords? Our account was limited to $479 payments. I think it is an error with google- since it clearly didn't obey our budget constraints. This is the second time this has occurred. They are taking zero responsibility. Anyone else have these issues?
Up to 120% of your campaign's daily budget can be used to show your ads on certain days of the week or certain times of the month based on fluctuations in traffic – but not more than you spend on your campaigns each month
Full explanation here: