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Campaign not paused

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# 1
Visitor ✭ ✭ ✭

Hi, I set up a Rule to Pause my campaign when the cost exceeded $20.This did not happen. Why?

1 Expert replyverified_user

Re: Campaign not paused

Top Contributor
# 2
Top Contributor

Hi maty011, and welcome to the forum.

 

Did the campaign not pause at all, or did it pause but the daily spend was still more than $20?  I've not used a rule like this so I've no personal experience to draw upon but I suspect the answer is the same as the answer to why the daily budget is sometimes exceeded, which is neatly explained here.

 

http://support.google.com/adwords/bin/answer.py?hl=en&answer=2375423

 

As a matter of interest, why did you create this rule?  The daily budget setting itself is a rule that limits how much is spent each day.

 

J

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