AdWords
4.3K members online now
4.3K members online now
Find out more about AdWords billing options, forms of payment, and promotional codes
Guide Me
star_border
Reply

$4000/day spend how to do it?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello, lets say i have a campaign that i want to run that is going to spend $4000/per day.

4000 * 7 days = $28000 per week.


And i use automatic payments with debit cards.But there is an issue With my bank the maximum allowed 7 day limit for 1 debit card is $10000. 

So in order to be able to run a campaign with $4000/day spend i need to have 3 debit cards inside my adwords account each with $10000  7 day limit. I know adwords supports backup debit card but can i add a 3third debit card to my account ?

 

And even if i use 2 debit cards 1 primary and 1 backup. 

The scenario is going to be like this:

1st card hits the 7 day limit, and the bank doesnt allow the transaction to pass.

What happens next, i guess adwords will try to charge my secondary card ? 

I know adwords will do max $500 charge so once the first card hits the 7 day limit, adwords will try to charge it for each new $500 payment after that  and if it cant it will charge the backup card?

 

I am not sure if the system is working like that, but if it is, it will be ok with me since once the 7days pass, the primary card will be allowed by my bank to be charged, and everything will run smoothly.

But if continiously my primary card is declined to be charged what will happen?

 

My concern is, if adwords cant charge my primary card a few times,because my 7day limit is being hit, will my account get suspended or it is okay and adwords will just charge my backup card and there will be no threat to my account?

 

Thank you.

1 Expert replyverified_user

Re: $4000/day spend how to do it?

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi @Kristiyan M;

An individual advertiser, once  opens an account, Google assigns a credit line which gradually increases. This credit line is more than  a few hundred dollars, meaning that, in your example, Google will submit a charge to the card issuer a few times a day.

Agencies use a different billing method called consolidated billing.

 

Read more about Google's billing cycle:

https://support.google.com/adwords/answer/6393

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: $4000/day spend how to do it?

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi @MosheTLV,

Thanks for your response
Lets say i am not using consolidated billing, But only automatic payments using debit card, and i am individual advertiser not an Agency with MCC.
As far as i know the maximum billing thresshold of an account is $500.
So if i spend $4000 in 1 day adwords will bill my card 8times for the day.

To run a campaign like that fluently week by week i need my debit cards to have extremely high charging limits.
So i am asking if i can just add few debit cards so adwords can charge them and my campaign will keep runing.

Re: $4000/day spend how to do it?

[ Edited ]
Top Contributor
# 4
Top Contributor

Hello again @Kristiyan M;

To my knowledge you could only add one credit card as a backup
Also keep in mind that once a payment is  declined, and until Google resubmit the charges, there could be some time gap, during which the campaign  stops.
So, either you open a huge credit line on your card,   to cover a monthly charge, submitted by Google in small increments,  OR deposit up front,   the monthly budget  into the card account, so you are not running into the risk of exhausting  the card credit line.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: $4000/day spend how to do it?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
The issue is that i use Debit cards which are connected to my bank account and my bank account has the money to support the weekly cost of $28k ($4k per day)
But my bank account doesnt allow me to have my debit card spending limits that high $4k per day for a week straight.They say they can allow huge spend for 24-48hours but not anymore.So i am trying to figure out a solution.

I am thinking 2 debit cards 1 primary 1 backup both with $10k- 7 day limits, and i will spend 20k per week instead of $28k.My only concern is if adwords will suspend my account when for example the primary cards hits the limit and starts get transactions declined. If the 2nd card works and is being charged successfully will my adwords campaigns continue to run ?
Marked as Best Answer.
Solution
Accepted by topic author Kristiyan M
September 2015

Re: $4000/day spend how to do it?

Top Contributor
# 6
Top Contributor

Call support and ask a billing specialist to look into the case.  They should come with a solution. 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’