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what is some of the reasons my campaign not getting any clicks?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭
 
1 Expert replyverified_user

Re: what is some of the reasons my campaign not getting any clicks?

Top Contributor
# 2
Top Contributor

Hi Khalid A,

 

Welcome to AdWords Community.

 

To better understand the scenario, please give us the following information:

 

  • What is the campaign type and network you are targeting?
  • Are you getting impressions, and no clicks? Or no impressions as well?
  • Do you have sufficient credit/money in your AdWords account?

 

Thanks

Ratan

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About Me: Community Profile | Ratan Jha INC. | Splashsys Webtech
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Re: what is some of the reasons my campaign not getting any clicks?

Participant ✭ ☆ ☆
# 3
Participant ✭ ☆ ☆

Hi khalid,

 

Some of the reasons for not getting Clicks are

You are
Not bidding high or bidding too low.
Not targeting right audience.
Your Ad Copy is not relevant or Catchy.

Using only restrictive match types.

 

To get more clicks you should target right audience with a good Ad Copy then you will get a high CTR. Basically, the top 3 positions (Search Network) has high CTR but at least we should bid above the first page bid to get decent Clicks. Remember, higher the Ad position higher the Clicks.

 

If you are using restrictive match types (only exact match) try to go for phrase, broad match modifier or broad match types to reach more audience and add irrelevant keywords as negative keywords.

 

Use Keyword planner to get more keyword ideas to target your audience.

 

I hope this helps you !

Re: what is some of the reasons my campaign not getting any clicks?

[ Edited ]
Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi khalid

Welcome to the AdWords community

Kindly elaborate your question
what type of campaign you have search or display or search with display
Are you getting impressions or not?
give the enough bid for keywords otherwise your Ad position will drop may be this is the reason you didn't get clicks

Hope this helps you

Rajesh Maguluri

Re: what is some of the reasons my campaign not getting any clicks?

Top Contributor Alumni
# 5
Top Contributor Alumni

Hi Khalid,

To build on John Paul's answer try using the Ad Preview and Diagnostic Tool.  While you're logged into your Account, you can search for your  Keywords and the Tool will tell you why you're not receiving Clicks and Impressions.

 

What to do when you Can't Find your Ad

Why you May Not See your Ad Troubleshooter

How to use Ad Preview Tool

 

 

Re: what is some of the reasons my campaign not getting any clicks?

Follower ✭ ☆ ☆
# 6
Follower ✭ ☆ ☆
I think this answer should gives Khalid some good understanding to work on..

Re: what is some of the reasons my campaign not getting any clicks?

[ Edited ]
Follower ✭ ✭ ✭
# 7
Follower ✭ ✭ ✭

Many great suggestions to provide to help diagnosis the problem has been given.

 

There could be no clicks because the ads are not being shown:

  • Do you have a daily budget assigned?
  • Is the max cpc too low?
  • Do you have at least 1 active keyword in an active ad group, with at least 1 active ad, in an active campaign?

 

There are no clicks because the ad is not compelling:

  • Are there any typos in the ad?
  • Can you re-word the ad to be more relevant, with a stronger call to action?
  • Are your keywords relevant?