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what happens to unused Adwords daily budget money?

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# 1
Visitor ✭ ✭ ✭

what happens to unused daily budget money?
Thank you
Paul

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2 ACCEPTED SOLUTIONS

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Marked as Best Answer.
Solution
Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: what happens to unused Adwords daily budget money?

Rising Star
# 2
Rising Star
Hi Paul,

Let's say your daily budget is $100 and your ads accrue clicks worth $90, you'd be charged $90 for that day. Daily budget is just a maximum limit you define per campaign per day for calculation. More about daily budget here: https://support.google.com/adwords/answer/6312?hl=en
Sumanth Sridhar

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Marked as Best Answer.
Solution
Accepted by topic author paul r
September 2015

Re: what happens to unused Adwords daily budget money?

Rising Star
# 4
Rising Star
Thanks Paul, Glad I could help!

Good luck,
Sumanth

Sumanth Sridhar

View solution in original post

Marked as Best Answer.
Solution
Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: what happens to unused Adwords daily budget money?

Rising Star
# 2
Rising Star
Hi Paul,

Let's say your daily budget is $100 and your ads accrue clicks worth $90, you'd be charged $90 for that day. Daily budget is just a maximum limit you define per campaign per day for calculation. More about daily budget here: https://support.google.com/adwords/answer/6312?hl=en
Sumanth Sridhar

Re: what happens to unused Adwords daily budget money?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thank you for helping me out again. Have a happy upcoming Deepavali. Paul
Marked as Best Answer.
Solution
Accepted by topic author paul r
September 2015

Re: what happens to unused Adwords daily budget money?

Rising Star
# 4
Rising Star
Thanks Paul, Glad I could help!

Good luck,
Sumanth

Sumanth Sridhar