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what competition numbers equate to low, medium, high?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

The keyword planner shows low, medium and high under Competition, but if you download the data you get decimal numbers. Whatare the cutoffs for low, medium and high?

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Marked as Best Answer.
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Accepted by topic author Linda P
September 2015

Re: what competition numbers equate to low, medium, high?

Follower ✭ ✭ ☆
# 4
Follower ✭ ✭ ☆
hi linda,

i also had the same question then i manually check it and and i found that > 0.69 is high competition, < 0.69 and > 0.34 is medium and rest is low

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Re: what competition numbers equate to low, medium, high?

Top Contributor Alumni
# 2
Top Contributor Alumni

Good afternoon.

 

I believe that the corresponding numbers/competition volume actually depends on the industry. In some industries, 100 competitors bidding on a keyword would be "high" competition while in another industry, 100 competitors bidding would be "low" competition.

 

Also, since advertisers move in and out of the program constantly. no number would be more than "randomly, generically, sort of accurate as of a week or two ago."

 

Because of that, I don't worry about precise numbers. Once a keyword is active in a campaign, I can tell for myself what I need to do to succeed with it.


Theresa
Google AdWords Top Contributor
*~*~*~*~*~*~*~*

Re: what competition numbers equate to low, medium, high?

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Thanks, but I'm not asking how to use the competition data or where it comes from. I'm looking for numbers. It's just not helpful the way the keyword planner has two different ways of categorizing competition - one on the screen and a different one on download. In order to equate high/medium/low to the decimal numbers, I want to know what the break points are. I'm asking where is the cut off for high when compared to the decimal numbers, where is the cut off for medium, and where is the cutoff for low.

Marked as Best Answer.
Solution
Accepted by topic author Linda P
September 2015

Re: what competition numbers equate to low, medium, high?

Follower ✭ ✭ ☆
# 4
Follower ✭ ✭ ☆
hi linda,

i also had the same question then i manually check it and and i found that > 0.69 is high competition, < 0.69 and > 0.34 is medium and rest is low

Re: what competition numbers equate to low, medium, high?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Thank you, M Aamir L!

Re: what competition numbers equate to low, medium, high?

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Thanks So much Mr. Amir ..

Re: what competition numbers equate to low, medium, high?

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

thanks Amir for the answer...

Re: what competition numbers equate to low, medium, high?

Community Manager
# 8
Community Manager
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