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what are sidelink extentions

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

what are sidelink extentions? What determins the best sidelinks to use?

1 Expert replyverified_user
2 ACCEPTED SOLUTIONS

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: what are sidelink extentions

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Don C,
This video will be helpful to understand what it is.

https://www.youtube.com/watch?v=Qz5Anfz7PbE

View solution in original post

Marked as Best Answer.
Solution
Accepted by Ahmed Ali (Collaborator ✭ ☆ ☆)
September 2015

Re: what are sidelink extentions

Top Contributor
# 3
Top Contributor
Hi Don,

The term you are referring is not Side Extensions. it is called SiteLink extension.
Site link extension is the other link that an advertisers show with the ad copy. here you are allowed multiple where you can share extra information about and products/services with your ad- copy. For Example Pricing, Offers etc.

It is available under Ad Extension tab.

Advantage:-
You can show extra information about the products/service.
Helps to improve the CTR and Quality Score.
Now, ad ranks formula is directly linked with the Ad Extension formats, so if you use site link, your ads will gain higher ad rank.

Also suggest you to watch Video shared by Santosh.






--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: what are sidelink extentions

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭
Hi Don C,
This video will be helpful to understand what it is.

https://www.youtube.com/watch?v=Qz5Anfz7PbE
Marked as Best Answer.
Solution
Accepted by Ahmed Ali (Collaborator ✭ ☆ ☆)
September 2015

Re: what are sidelink extentions

Top Contributor
# 3
Top Contributor
Hi Don,

The term you are referring is not Side Extensions. it is called SiteLink extension.
Site link extension is the other link that an advertisers show with the ad copy. here you are allowed multiple where you can share extra information about and products/services with your ad- copy. For Example Pricing, Offers etc.

It is available under Ad Extension tab.

Advantage:-
You can show extra information about the products/service.
Helps to improve the CTR and Quality Score.
Now, ad ranks formula is directly linked with the Ad Extension formats, so if you use site link, your ads will gain higher ad rank.

Also suggest you to watch Video shared by Santosh.






--Rakesh Kumar, AdWords Top Contributor , Twitter | Linkedin | Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: what are sidelink extentions

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks Santosh I will watch the video

Re: what are sidelink extentions

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Thank you Rakesh, very helpful