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usually what' the cost per click?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Usually what's the range of cost per click?

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Marked as Best Answer.
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Accepted by topic author Ge Y
September 2015

Re: usually what' the cost per click?

Top Contributor
# 4
Top Contributor
The range of CPC's is vast. There are some keywords that will cost a few cents, others that will cost tens of dollars... it all depends upon the amount of competition there is in the market for the traffic. This in itself is dependent upon the potential profits from the traffic. Sectors such as real estate, financial services, insurance command higher CPC's since the margins are good, other sectors cannot support high CPC's.

Whilst the Keyword Planner will give an indication the real answer is to run a test campaign and treat the investment as market research.... you will get a good idea quite quickly of the range of CPC values that you will have to pay for your traffic.

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Re: usually what' the cost per click?

Participant ✭ ✭ ☆
# 2
Participant ✭ ✭ ☆

Hello Ge, 

Welcome to adwords community, 

Cost-per-click (CPC) bidding allows you to set a maximum price on the cost of someone clicking on your AdWords ads.For more information Go with this link, 

https://support.google.com/adwords/answer/2464960?hl=en&rd=1

 

 

Hope it helps you. 

Re: usually what' the cost per click?

Collaborator ✭ ✭ ✭
# 3
Collaborator ✭ ✭ ✭

Hello Ge Y !

 

You can use the Keyword Planner to find out aproximate CPC for various keywords , as explained here :

 

http://adwords.blogspot.ro/2013/05/introducing-keyword-planner-combining.html

Marked as Best Answer.
Solution
Accepted by topic author Ge Y
September 2015

Re: usually what' the cost per click?

Top Contributor
# 4
Top Contributor
The range of CPC's is vast. There are some keywords that will cost a few cents, others that will cost tens of dollars... it all depends upon the amount of competition there is in the market for the traffic. This in itself is dependent upon the potential profits from the traffic. Sectors such as real estate, financial services, insurance command higher CPC's since the margins are good, other sectors cannot support high CPC's.

Whilst the Keyword Planner will give an indication the real answer is to run a test campaign and treat the investment as market research.... you will get a good idea quite quickly of the range of CPC values that you will have to pay for your traffic.