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upgrading final urls from http to https

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi All,

 

We are upgrading our site to be fully https, and am wondering if i upgrade all the final urls in our adwords account from http to https, will we lose all our historical data?

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Jairus M
September 2015

Re: upgrading final urls from http to https

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Hello Jairus

Now, when you edit something in adcopies say the final URL than it will create a new adcopy and the old one will get removed automatically. And when you want to check the history so for that you need to select Under ad section Select all ads and the time range in which your ads were working and than you can able to see the data.

Ana

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Re: upgrading final urls from http to https

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi Jairus,

No your data would be all well saved. Make sure you mark the date you change the URL so when you compare or analyse the data in the future you can have the idea which data you're looking for - thus help you make better, meaningful and precise decision.

Hope this helps!

Jason
Marked as Best Answer.
Solution
Accepted by topic author Jairus M
September 2015

Re: upgrading final urls from http to https

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Hello Jairus

Now, when you edit something in adcopies say the final URL than it will create a new adcopy and the old one will get removed automatically. And when you want to check the history so for that you need to select Under ad section Select all ads and the time range in which your ads were working and than you can able to see the data.

Ana

Re: upgrading final urls from http to https

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Thanks everyone, i thought it would, but wanted to make sure...

 

 

Re: upgrading final urls from http to https

[ Edited ]
Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

It's important to mention that changing the url is like editing a new version of the Ad, so as any modification, as stated in the editor:

 

"Your edited ad will be reviewed by Google, and might not run until that review is complete. We review most ads within 1 business day"

 

So I guess if you make a bulk update, you will have a downtime and none of your Ad will be displayed for few hours to 24h.

 

At least that's what I see know, as I am facing the same issue ... So I decided to duplicate all Ads, edit the urls to HTTPS to new urls, and then in few days deleting the all HTTP ads.

 

If I'm wrong please correct me!

Re: upgrading final urls from http to https

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Hi Ana,

Nice to talk to you, I have been wrestling with the same question - changing from http to https - been hearing rumors lately that google will favor https over http sites. Would this be true of Adwords AdRank and Keyword Quality Scores also if I don't change to https? I would love to upgrade to https, but not if I am going to lose years of historic keyword data and performance history with regards to conversions. In my experience, a campaign that is doing reasonably well, will not perform exactly the same, even if you copy the Ads and keywords exactly, or if they get reset to 0 once you make a change to the URL? Do you know if Google is working on a way around this? Changing from http to https without affecting the campaign performance?

Many thanks,
Jaco

upgrading final urls from http to https

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

Hi Jaco,

 

did you ever get an answer to this? I am in the same position. I want to change to https but I don't want to lose all of my performance data.

 

thanks

Chris

Re: upgrading final urls from http to https

Visitor ✭ ✭ ✭
# 8
Visitor ✭ ✭ ✭
Hi Chris,

Thanks for reaching out. To be honest, I cannot remember whether I received
a definitive answer to this, or not. I have also not made the change from
http to https yet. Let me go through my mails again, and see if there was a
reply. I'll have a look and get back to you tomorrow. Good to know I'm not
the only one in this situation. Some of my campaigns have 8+ years of data,
so you can imagine I'm also quite a bit hesitant. But let me check, I'll
get back to you tomorrow.

Thanks for reaching out,

Jaco