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products not showing up in adwords account

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I just uploaded my products on google merchant center. I have lined it to adwords. It shows my product listing ads in adwords but theres no keywords or products there. What do i need to do? Surely i dont have to manually upload each product do i?

Re: products not showing up in adwords account

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi Tammy,

 

If you have linked your Adwords and Merchant Center accounts and have created a campaign targeting Product ads then it will automatically pick up products from the feed and show ads for the same. You can set filters for the kind of products you wish to target from your feed, but you will not need to provide keywords for this.

 

More Info: http://support.google.com/merchants/bin/answer.py?hl=en&answer=188479

 

As long as you are able to see your ads and are getting statistics for them, you are set. From an optimization perspective, you need to start analyzing the search term reports to filter out irrelevant searches.

 

Hope this helps.