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parental status

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# 1
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Does Parent include or not include an expecting parent for the new Parental Status Demographic features

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Accepted by topic author jordan w
December 2016

parental status

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# 2
Top Contributor

Hi @Jordan W,

 

I would say based on what the demographics is and how it works, that it would include expecting parents. I say this from what I have seen with performance, articles on the subject, and assumptions on how data is collected to compile the groups. But I have no Google AdWords documentation on the subject (which I prefer when stating something here).

 

Kind Regards,

 

James

_________________________________________________________
Google AdWords Top Contributor | Google Partner | GYBO | Local Guide | My Profile


 


 


 

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author jordan w
December 2016

parental status

Top Contributor
# 2
Top Contributor

Hi @Jordan W,

 

I would say based on what the demographics is and how it works, that it would include expecting parents. I say this from what I have seen with performance, articles on the subject, and assumptions on how data is collected to compile the groups. But I have no Google AdWords documentation on the subject (which I prefer when stating something here).

 

Kind Regards,

 

James

_________________________________________________________
Google AdWords Top Contributor | Google Partner | GYBO | Local Guide | My Profile