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in Standard text ad there is a phone number written right side of display url for Seach Campaign

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# 1
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Hi I have seen mostly in simple text ad there is a phone number written right side of display url in a search campaign, why is it so.

in Standard text ad there is a phone number written right side of display url for Seach Campaign

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# 2
Top Contributor Alumni

Hi @Rakesh M

I believe its no longer allowed to have phone numbers in ad copy (including display URL). I am guessing what you are referring to "Call Extensions" which show phone number to the right side of display URL.

 

This extension is used more in consulting and services industry where potential customers would like to talk to the service provider directly rather than going through a website.  This also cuts down the response time to practically zero.

 

 

Regards, Nik
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