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find keyword planner

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# 1
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trying to find keyword planner, but google doesn't present it on my adwords page

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Holly M
August 2016

Re: find keyword planner

[ Edited ]
Top Contributor
# 2
Top Contributor

first, try resizing the browser window to 100% zoom.

(1) if the account has been fully created and the entire
sign-up flow has been completed, including billing details
and a campaign then, the tools-tab should appear atop the
main menu-bar, aside home, campaigns, and opportunities;
keyword-planner will then be under the tools-tab:
https://support.google.com/adwords/answer/1722070
https://support.google.com/adwords/topic/3119071
https://support.google.com/adwords/topic/3119073

note that if my-client-center is being used then, a client-account must
be created (linked) and selected first, before the tools-tab will appear.

if the sign-up-flow also requests a campaign then,
simply ignore the message and add billing but do
not create any campaign.

otherwise, if the sign-up-flow insists that a campaign be added
then, simply add a campaign and immediately pause the campaign.

add the lowest possible values for the bid and budget during sign-up.

importantly: be absolutely certain that all campaigns are paused;
otherwise, the advertising-clicks will be continually charged --
no matter how well or poorly designed the campaigns may be.

also importantly, most features do require an ad campaign with

a budget to help calculate accurate and appropriate information.

exact steps on how to pause (suspend) or remove a campaign are currently here:
https://support.google.com/adwords/answer/2404259

(2) however, if an account has been fully created and the entire sign-up-flow
has been completed, including a (paused) campaign and proper billing details,
but the keyword-planner still cannot be accessed or an issue still exists then,
a support-specialist may be contacted directly --
https://support.google.com/adwords/answer/8206
https://support.google.com/adwords/answer/1385067

(3) otherwise, keyword-planner is mainly for paid advertising campaign
research -- not for general keyword or search-term related analysis;
the bid, budget, type of product or service, customer behavior, and
many other factors, can statistically skew actual ad-auction results.

google-trends is available for general keyword and search-term analysis
and currently requires no billing information and no account whatsoever.
https://www.google.com/trends/

https://www.google.com/trends/explore#q=iphone
https://www.google.com/trends/explore#q=android
https://www.google.com/trends/explore#q=pokemon
https://www.google.com/trends/explore#q=iphone%2C%20android&cmpt=q&tz=Etc%2FGMT%2B4
https://www.google.com/trends/explore#q=iphone%2C%20android%2C%20pokemon&cmpt=q&tz=Etc%2FGMT%2B4

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Holly M
August 2016

Re: find keyword planner

[ Edited ]
Top Contributor
# 2
Top Contributor

first, try resizing the browser window to 100% zoom.

(1) if the account has been fully created and the entire
sign-up flow has been completed, including billing details
and a campaign then, the tools-tab should appear atop the
main menu-bar, aside home, campaigns, and opportunities;
keyword-planner will then be under the tools-tab:
https://support.google.com/adwords/answer/1722070
https://support.google.com/adwords/topic/3119071
https://support.google.com/adwords/topic/3119073

note that if my-client-center is being used then, a client-account must
be created (linked) and selected first, before the tools-tab will appear.

if the sign-up-flow also requests a campaign then,
simply ignore the message and add billing but do
not create any campaign.

otherwise, if the sign-up-flow insists that a campaign be added
then, simply add a campaign and immediately pause the campaign.

add the lowest possible values for the bid and budget during sign-up.

importantly: be absolutely certain that all campaigns are paused;
otherwise, the advertising-clicks will be continually charged --
no matter how well or poorly designed the campaigns may be.

also importantly, most features do require an ad campaign with

a budget to help calculate accurate and appropriate information.

exact steps on how to pause (suspend) or remove a campaign are currently here:
https://support.google.com/adwords/answer/2404259

(2) however, if an account has been fully created and the entire sign-up-flow
has been completed, including a (paused) campaign and proper billing details,
but the keyword-planner still cannot be accessed or an issue still exists then,
a support-specialist may be contacted directly --
https://support.google.com/adwords/answer/8206
https://support.google.com/adwords/answer/1385067

(3) otherwise, keyword-planner is mainly for paid advertising campaign
research -- not for general keyword or search-term related analysis;
the bid, budget, type of product or service, customer behavior, and
many other factors, can statistically skew actual ad-auction results.

google-trends is available for general keyword and search-term analysis
and currently requires no billing information and no account whatsoever.
https://www.google.com/trends/

https://www.google.com/trends/explore#q=iphone
https://www.google.com/trends/explore#q=android
https://www.google.com/trends/explore#q=pokemon
https://www.google.com/trends/explore#q=iphone%2C%20android&cmpt=q&tz=Etc%2FGMT%2B4
https://www.google.com/trends/explore#q=iphone%2C%20android%2C%20pokemon&cmpt=q&tz=Etc%2FGMT%2B4