AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

Ads
4.8K members online now
4.8K members online now
Get started with Google Ads - learn the basics to get set up for success
Guide Me
star_border
Reply

duplicate impressions

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

I am getting duplicate impressions in my account. For example if i got 11 impressions and again reload the page it showing 55 impressions. What may be the exact reason ? can anyone please clarify on this?

 

Thanks & regards

Nandini.

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Thotakura N
September 2015

Re: duplicate impressions

Top Contributor
# 2
Top Contributor

Hi Nandini,

 

Sometimes the AdWords interface is updating the figures in your account and this might happen, where the users actually gets to see the ups and downs when they are reviewing the account. Are you looking at current date's data only?

 

I would suggest looking at the past one week data and then analyse your account and optimize it accordingly. Reason being that data is already updated one and you won't get confused while looking at the stats.

 

Also read this help center reference about data freshness and you will get to know how often the data in your account gets updated:- https://support.google.com/adwords/answer/2544985?hl=en

 

Pankaj

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Thotakura N
September 2015

Re: duplicate impressions

Top Contributor
# 2
Top Contributor

Hi Nandini,

 

Sometimes the AdWords interface is updating the figures in your account and this might happen, where the users actually gets to see the ups and downs when they are reviewing the account. Are you looking at current date's data only?

 

I would suggest looking at the past one week data and then analyse your account and optimize it accordingly. Reason being that data is already updated one and you won't get confused while looking at the stats.

 

Also read this help center reference about data freshness and you will get to know how often the data in your account gets updated:- https://support.google.com/adwords/answer/2544985?hl=en

 

Pankaj