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can i promote youtube video over 1min

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi, I'm about to advertise for a client, but their video is 1:41min long. I'm wondering if I can do skippable Trueview ads or should I pursue reserve CPM options? I'm not really familiar with the latter - please let me know if that's an option. Thanks!

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Marked as Best Answer.
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Accepted by topic author Beth W
September 2015

Re: can i promote youtube video over 1min

[ Edited ]
Collaborator ✭ ☆ ☆
# 2
Collaborator ✭ ☆ ☆

There's not limit for Youtube video ad length , so 1:41 is ok, but I recommend you to go through this article about tips for creating effective video ad:
https://support.google.com/partners/answer/2375498?hl=en&ref_topic=6015006

As long as it's skippable you can normally create a true-view ad via adwords for video, but non skippable videos require reservation on fixed CPM basis.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Beth W
September 2015

Re: can i promote youtube video over 1min

[ Edited ]
Collaborator ✭ ☆ ☆
# 2
Collaborator ✭ ☆ ☆

There's not limit for Youtube video ad length , so 1:41 is ok, but I recommend you to go through this article about tips for creating effective video ad:
https://support.google.com/partners/answer/2375498?hl=en&ref_topic=6015006

As long as it's skippable you can normally create a true-view ad via adwords for video, but non skippable videos require reservation on fixed CPM basis.

Re: can i promote youtube video over 1min

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks! what if I already have a video that has been created and need to promote it - do I need anything but Adwords to do that? and is Trueview my only option then?