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Why do I pay for 1200 Clicks in AdWords and only get 600 'Paid Search' in Analytics?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Analytics shows the same amount of traffic as our shop does. According to Adwords our traffic from Ads should be nearly double. We paid for the traffic yet the traffic doesn't seem to exist. What went wrong?

Kind regards
G.B.

1 Expert replyverified_user

Re: Why do I pay for 1200 Clicks in AdWords and only get 600 'Paid Search' in Analytics?

Top Contributor
# 2
Top Contributor

Hi @Webmaster u does this article help at all?

 

https://support.google.com/adwords/answer/1034383?hl=en

 

Jon

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