Why My Ads is not appearing on top of Google Search result page?
Can you please any body let me know, why my ads is not gettin on top of Google Search result pages, i already adjust my Est. first page bid Amount to high and my Quality Score is 8/10.
Re: Why My Ads is not appearing on top of Google Search result page?
Estimated First Page bids are only estimates which can give you approximate values which you might be bidding in your account to try and achieve higher Ad Rank.
There are many factors which are taken into consideration when the ads are displayed on top of natural results. Bidding should be competitve, high relevancy and excellent performance over a period of time, exceptional CTR etc... Every advertiser aims high position, but that's not actually possible for everyone to be there because the slot is limited. So the criteria is pretty strong and excellent ads with competitive bids and great performance over a period of time are eligible for those top positions.
Read more here : https://support.google.com/adwords/answer/1722087?hl=en