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What is the data import for ?

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Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

We have a website with hundreds of products , is the data import for importing data from the website vice versa ? It is linked to google shopping already . Is this another avenue to advertise ?

1 Expert replyverified_user

What is the data import for ?

Top Contributor
# 2
Top Contributor

Hi @Mary B,


Data Import lets you upload data from external sources and combine it with data you collect via Analytics. You can then use Google Analytics to organize and analyze all of your data in ways that better reflect your business.


Data Feeds are a part of the Google Shopping/Merchant system. 


There are several advertising options offered with Google AdWords, which are different from Google Shopping ads. 


If we can help further, please just let us know.


Kind Regards,






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