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What is recommended first budget for very small start-up

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# 1
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We have one product and are looking to get the word out but after spending a half-hour on google ads I still haven't seen any mention of a minimum rate or a recommended budget base or the length of a contract or even if one is required. 

Frustrated.

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Accepted by Mini-CM (Community Manager)
September 2015

Re: What is recommended first budget for very small start-up

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# 2
Rising Star

Hi John,

 

AdWords doesn't have a minimum spend requirement or a contract kind of a thing, as it is auction based. If you've signed up and created an AdWords account, I'd suggest using Keyword Planner to get a fair idea of keywords and a rough estimate of bids. Based on this data, you can calculate (roughly though) how much budget is required to get X number of clicks and see if that fits into your marketing budget.

 

Further, I'd suggest reading a few best practices here. Feel free to write back with questions.

 

Good luck,

Sumanth

Sumanth Sridhar

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Marked as Best Answer.
Solution
Accepted by Mini-CM (Community Manager)
September 2015

Re: What is recommended first budget for very small start-up

Rising Star
# 2
Rising Star

Hi John,

 

AdWords doesn't have a minimum spend requirement or a contract kind of a thing, as it is auction based. If you've signed up and created an AdWords account, I'd suggest using Keyword Planner to get a fair idea of keywords and a rough estimate of bids. Based on this data, you can calculate (roughly though) how much budget is required to get X number of clicks and see if that fits into your marketing budget.

 

Further, I'd suggest reading a few best practices here. Feel free to write back with questions.

 

Good luck,

Sumanth

Sumanth Sridhar

Re: What is recommended first budget for very small start-up

Community Manager
# 3
Community Manager

Thanks Sumanth. 

 

Hi John, 

 

What Sumanth shared is right. AdWords doesn't have a minimum budget requirement etc. That said, we are happy to handhold you as you get started with your account. 

 

How far along have you moved in your AdWords account? Were you able to choose any keywords? Were you able to use the Keyword Planner? Do you have a maximum budget per day or month or is it still open at this stage? 

 

Forget all these, are you stuck somewhere? Let us know and we'd be happy to help. Don't worry, every advertiser has these initial hiccups, each of us have traveled that route and that's why we have this awesome Community to help you. 

 

Just let us know where you need help...

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