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What is "Third party ad" in Adwords?

Follower ✭ ☆ ☆
# 1
Follower ✭ ☆ ☆

I noticed a new ad creation option called "Third party ad" along with text ad, image ad etc.. can some one explain what exactly is this third party ad is about? and how can we leverage this new feature?

 

Thanks in advance! 

 

 

1 Expert replyverified_user

Re: What is "Third party ad" in Adwords?

Top Contributor
# 2
Top Contributor

Hello and welcome,

 

I answered similar query yesterday related to Third Party Ads here :

 

https://www.en.adwords-community.com/t5/Manage-ads/New-Ads-option-on-Adwords/m-p/84568#M7584

 

Let us know if that helps!

Pankaj

Re: What is "Third party ad" in Adwords?

Follower ✭ ☆ ☆
# 3
Follower ✭ ☆ ☆

Hi Pankaj,

 

Thank you for the reply! I went to that link but It doesnt explain what it is, appriciate if you can brief me on this!

Re: What is "Third party ad" in Adwords?

Community Manager
# 4
Community Manager

This link may help.

 

Let us know if not. 

Re: What is "Third party ad" in Adwords?

Follower ✭ ☆ ☆
# 5
Follower ✭ ☆ ☆

Thank you Mini for your reply, unfortunately its the same link that Pankaj shared! Smiley Happy 

Re: What is "Third party ad" in Adwords?

Top Contributor
# 6
Top Contributor

Hello again,

 

You need to first go through the initial requirements which Google has in order to host these 3rd party ads. This is something new and I am also looking forward to it.

 

Pankaj