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What is an AdWords Conversion Tracking pixel?

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

I understand conversion tracking code snippets through adwords. I also understand retargetting tracking code. I keep heard about "AdWords Conversion Tracking pixels" and wondered if i am speaking the same language - i.e. same as the conversion code snippet.

 

...or is this something that involves link tags on the actual adwords ad - or something i am not thinking about altogether.

 

thanks!

1 Expert replyverified_user
2 ACCEPTED SOLUTIONS

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Jeff M
September 2015

Re: What is an AdWords Conversion Tracking pixel?

Community Manager
# 2
Community Manager

Hi Jeff, 

 

A conversion tracking pixel is a code that’s inserted into a video ad. It is provided by a third party ad to track the IP address of the viewer. 

 

You can read more here.

 

Hope that helps,

Mini

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Jeff M
September 2015

Re: What is an AdWords Conversion Tracking pixel?

Google Employee
# 3
Google Employee

Hi Jeff,

 

Thank you for question. The short answer is, yes, the Adwords Conversion Tracking pixel is used in the same context as the conversion tracking code snippet. Here's a great community thread that discusses the topic. You can also go to this link to find out more about Setting up conversion tracking.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Jeff M
September 2015

Re: What is an AdWords Conversion Tracking pixel?

Community Manager
# 2
Community Manager

Hi Jeff, 

 

A conversion tracking pixel is a code that’s inserted into a video ad. It is provided by a third party ad to track the IP address of the viewer. 

 

You can read more here.

 

Hope that helps,

Mini

Marked as Best Answer.
Solution
Accepted by topic author Jeff M
September 2015

Re: What is an AdWords Conversion Tracking pixel?

Google Employee
# 3
Google Employee

Hi Jeff,

 

Thank you for question. The short answer is, yes, the Adwords Conversion Tracking pixel is used in the same context as the conversion tracking code snippet. Here's a great community thread that discusses the topic. You can also go to this link to find out more about Setting up conversion tracking.