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What factors should I consider when choosing a time zone for my acct?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

What all do I need to consider if I reside in a different time zone than the one I set up my account under?

2 Expert replyverified_user

Re: What factors should I consider when choosing a time zone for my ac

Top Contributor
# 2
Top Contributor

Hi there;

Experience shows that we (=people) mostly think in terms of our local time zone. So, if you run most of your campaigns locally, choose your local time zone;

Even if most of your campaigns target, these days, other regions - that might change in the future, and you'll be targeting new time zones. My suggestion: use the time zone the one you most comfortable to work with, (=your location) and make campaign's adjustments.

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: What factors should I consider when choosing a time zone for my ac

Top Contributor
# 3
Top Contributor

This came up on the Spanish community a few weeks ago and I wrote this blog post which I hope might help you.

 

Essentially, any ad scheduling you do is calculated on the time zone of the account, not the visitor - you need to make all adjustments with this in mind.