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What CPL is considered as above average in google adwords for education sector?

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# 1
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What CPL is considered as above average in google adwords for education sector?

What CPL is considered as above average in google adwords for education sector?

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# 2
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In my experience I've gotten CPL's down to around $50.00. But when I first started the campaigns my cpl's were around $150

What CPL is considered as above average in google adwords for education sector?

[ Edited ]
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# 3
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@Mark D,

 

Wordstream put  out a great blog on the 25 Most Expensive Keywords in Adwords. The education sector, in their research, ranks at #9 at $47.36 CPC...not CPL.

 

That being said, that is a very highly competitive vertical which requires a lot of campaign scrutiny to ensure your targeting, bidding, and ad copy is extremely relevant.