AdWords
1.8K members online now
1.8K members online now
Get started with AdWords - learn the basics to get set up for success
Guide Me
star_border
Reply

Topic Targeting issues

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi there - I'm having trouble setting up a campaign that targets topics.

 

According to this guide, my campaign needs to be "Search & Display Networks – All features", which it is.

 

It then tells me to click on: Campaign > Display Network > +Targeting. Here, the next step is to select 'Topics', but has you can see here, Topics is not an option for me. 

 

Do you have any idea what I might be doing wrong?

 

Thanks in advance!

1 Expert replyverified_user
2 ACCEPTED SOLUTIONS

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Topic Targeting issues

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi Teric C

 

Welcome to the community,

 

here is the new lnk which can help you

https://support.google.com/adwords/answer/3437633?hl=en-GB

 

Search and display campaign type is changed now which is "search with display select" in which you can not use "topic" target . The link which you share is older one.

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Topic Targeting issues

Top Contributor
# 3
Top Contributor

Hey Teri,

 

For Topic Targeting, the pre condition for a campaign type is either Search & Display Networks – All features", "Display Network only – All features" or "Display Network only – Remarketing".

 

So you don't have this option with Search Network with Display select as per your screenshot.

 

Read more on this here: https://support.google.com/adwords/answer/2497832?hl=en-GB

 

Pankaj

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Topic Targeting issues

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi Teric C

 

Welcome to the community,

 

here is the new lnk which can help you

https://support.google.com/adwords/answer/3437633?hl=en-GB

 

Search and display campaign type is changed now which is "search with display select" in which you can not use "topic" target . The link which you share is older one.

 

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Topic Targeting issues

Top Contributor
# 3
Top Contributor

Hey Teri,

 

For Topic Targeting, the pre condition for a campaign type is either Search & Display Networks – All features", "Display Network only – All features" or "Display Network only – Remarketing".

 

So you don't have this option with Search Network with Display select as per your screenshot.

 

Read more on this here: https://support.google.com/adwords/answer/2497832?hl=en-GB

 

Pankaj

Re: Topic Targeting issues

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Same I am also don't find the Topic option. As you said topic target method is not available on "search with display select" campaign then let me how can I changes it to "search and display network-all features" so that I can get target by topic

Re: Topic Targeting issues

Explorer ✭ ✭ ☆
# 5
Explorer ✭ ✭ ☆
Hi Abhinash,

GO to setting tab of your campaign and go to network type where you can see "standard" and "all feature' option.

Re: Topic Targeting issues

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Hi Sudhanshu,

There I found "Search network with display select" not "search and display network". Point is how can I change my campaign from "Search network with display select-all features" to "search and display network-all features" so that I can target by "topic"

Re: Topic Targeting issues

Explorer ✭ ✭ ☆
# 7
Explorer ✭ ✭ ☆
Hi Abhinash
I have mention above in my first post that"search and display network" is now "search with display select" and if you want to target topic you should have to adopt display network with all feature.