2.6K members online now
Get started with AdWords - learn the basics to get set up for success
Guide Me
star_border
Reply

Toom

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Too many clicks on my Ads but no response or conversion? What could be the problem?

1 Expert replyverified_user

Re: Toom

Top Contributor
# 2
Top Contributor
Hi Kumar,

If you are getting so many clicks and good CTR but not getting conversions. I say that problem is with the landing page. Work on your landing page, See from visitor point of view if the landing page is relevant with the services you are providing. See keyword status what it says about Landing page relevance. It is always recommended to use most specific landing page to each adgroup/keyword. Landing page content should be clear enough and page should be user friendly. If you have form on page you might need to see if the page is very long, check loading page of landing page.

Also you can make one test conversion and see if conversion tracking is added properly and it's working. Aprt from this you can run search on community and see landing page suggestions threads discussed earlier.

Thanks
Neha
Neha Gupta, AdWordsTop Contributor Follow Me: My Blog | Twitter | Google+ | LinkedIn
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer’

Re: Toom

Explorer ✭ ✭ ✭
# 3
Explorer ✭ ✭ ✭
Hi Kumar,

There are so many reasons for this, It could be landing page problem, Or many be you are using broad match keywords so your ads show up for wrong queries. In accurate ad copies can cause this problem too, Means users are not finding what they read on your ad copies.

You may also find these old discussions helpful:
https://www.en.adwords-community.com/t5/Performance-Optimization/Great-CTR-No-Conversions/td-p/12245...
https://www.en.adwords-community.com/t5/Performance-Optimization/im-getting-a-fair-amount-of-clicks-...

Thanks,
Nouman