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Stopped in its Tracks: I want to Restart campaign: will Google be cheesed off?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello Everyone,

 

I've been running an online gallery called Bees in Art for a couple of years and I recently launched a new website: Bees in Books: http://www.beesinbooks.co.uk / http://www.beesinbooks.com

 

I quickly set up an Adwords campaign only to have it cancelled due to the site containing too much advertising (Adsense and Amazon Affiliates). As this is a project in progress I have since added a new landing page, where I have included several book reviews and 'inside the book' animations, a links page and a contact page. Two of the pages though are devoted to Amazon Affiliate links. 

 

I'd like to restart the campaign but I'm very worried that this will cheese off Google and result in me being banned. How can I be sure that this won't happen? They've already reprimanded me once?

 

I believe that this is, and will continue to develop into an interesting site devoted to my passion in bees and books about bees - but will have a commercial side to it too.

 

I'd appreciate any advice, comments good or bad,

 

Thanks,

Andrew

1 Expert replyverified_user
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Marked as Best Answer.
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Accepted by Zee (Community Manager)
September 2015

Re: Stopped in its Tracks: I want to Restart campaign: will Google be cheesed off?

Top Contributor
# 2
Top Contributor
Google probably warned against Arbitrage.

At least that I what I think when I look at the site. Google dislikes arbitrage because it often proves a poor user experience for people visiting your site via adwords ads. In other words people come visiting thinking they can purchase a certain book from you to find your site with links to other sites. http://support.google.com/adwordspolicy/bin/static.py?hl=en&page=guide.cs&guide=1308145&topic=131086...

You not only have the amazon links but adsense blocks and it is outweighing the content a lot.

If you keep submitting this page as it is you will likely find yourself suspended for repeat landing page violations.


Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'

View solution in original post

Marked as Best Answer.
Solution
Accepted by Zee (Community Manager)
September 2015

Re: Stopped in its Tracks: I want to Restart campaign: will Google be cheesed off?

Top Contributor
# 2
Top Contributor
Google probably warned against Arbitrage.

At least that I what I think when I look at the site. Google dislikes arbitrage because it often proves a poor user experience for people visiting your site via adwords ads. In other words people come visiting thinking they can purchase a certain book from you to find your site with links to other sites. http://support.google.com/adwordspolicy/bin/static.py?hl=en&page=guide.cs&guide=1308145&topic=131086...

You not only have the amazon links but adsense blocks and it is outweighing the content a lot.

If you keep submitting this page as it is you will likely find yourself suspended for repeat landing page violations.


Kim Clink, AdWords Top Contributor | Community Profile | Twitter | Clink Digital Marketing
Did you find any helpful responses or answers to your query? If yes, please mark it as the 'Best Answer.'

Re: Stopped in its Tracks: I want to Restart campaign: will Google be cheesed off?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi Kim,

 

Thanks for your advice. I'll follow that link in a second. Yes arbitrage is the word that they used.

 

I just wanted to pick up on something you said: "...likely find yourself suspended for repeat landing page violations."

 

You stress here that it is the landing page which is at fault. Does that mean that Google will tolerate whole sections of a website given over to Amazon links etc. As long as the main bulk of the website has decent content and a rewarding user experience?

 

For instance Bees in Books actually started in Bees in Art (still there actually - haven't yet removed those pages). But Bees in Art has over 90 pages devoted art and artists, with buying opportunities. I also deal in actual collectable books, so there is a decent user experience - which accounts for Google and Amazon making me an affiliate in the first place.

 

I'll definitely work more on the content before restarting the campaign.

 

Thanks,

 

Andrew

Re: Stopped in its Tracks: I want to Restart campaign: will Google be cheesed off?

Follower ✭ ☆ ☆
# 4
Follower ✭ ☆ ☆

Hi Andrew

 

I suggest reading up on the Google Rules that can be found under My Account > Preferences.

 

What happened to your account may well be automated - so Google is just "playing it safe" - so I'd suggest querying the ban with an actual person at Google via the support pages and seeing if they can explain what changes, if any, you'd need to make.

 

Ali

Re: Stopped in its Tracks: I want to Restart campaign: will Google be cheesed off?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Thanks Ali, Will do that. Andrew