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Spyfu

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# 1
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Hello Everyone,

 

Since, I have entered paid advertising recently I am always apprehensive about the budget that should be allotted to my campaign. What are the best tips while planning a PPC budget?

 

I also came across this tool http://www.spyfu.com/ that gives an estimates into my competition. Has anyone used this?

 

Thanks for your help in advance.

 

Regards,

KC

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Re: Spyfu

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# 2
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Hello there;
I like to rely on the tools Google provides, since these, though not perfect, provide the most accurate data. Use the "keyword planner " to get raw numbers / data of CPCs.
Having said that ; do remember; that the keyword planner has its own "margin of error" , but as a "preliminary estimation" for the cost of a keyword - I have found it to be the best tool.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
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Re: Spyfu

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# 3
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Hi,

Thanks for your insight. Will put it to use.

KC