AdWords
2.1K members online now
2.1K members online now
Get started with AdWords - learn the basics to get set up for success
Guide Me
star_border
Reply

Sharing DCM audiences with Adwords

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello, is it possible to share audiences created in DCM with an adwords account? This would ensure audience lists for display are the same for RLSA.... Also, it will mean less duplicating in tagging. 

 

Thanks!

Sharing DCM audiences with Adwords

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆

Hi @Diarmuid O

 

Linking your DCM and AdWords account to your Analytics property will allow you to easily create, share, and manage audience lists across your campaigns. 

 

Also, the DoubleClick Campaign Manager (DCM) integration allows Google Analytics 360 customers to view and analyze DCM data in Analytics which can be imported/exported in adwords as well. 

 

-Julia