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Search Ads are not showing in target location

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# 1
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Hi 

I am running a campaign for a courier company based in Australia, and the target location of the ads is Australia, but my client is not able to to see the ads in Austalia.  

I checked with Adwords account all thinks are ok, there is enough budget to run ad whole day, all keywords and ad copies are approved, the target location is set only for Australia.  

But when I Checked the location   in dimension section I found that there are clicks from India, UK and New Zealand.

Can someone help me that what is this all about! Why there are clicks from out of the target location?

Thanks

Gagan

 

3 Expert replyverified_user

Re: Search Ads are not showing in target location

Top Contributor
# 2
Top Contributor
Hi Gagan,

Please go to the Campaign Settings page and select "Location options (advanced)". Edit both "Target" and "Exclude" and switch them to the option that begins with "People in my ....". That will solve the issue associated with India, UK and NZ.

Even if everything is okay at your end as you say, Google will only show the ad intermittently. Please only watch you ad via the Ad Preview and Diagnosis tool under the Tools tab.

Best,
Lakatos

Re: Search Ads are not showing in target location

Top Contributor
# 3
Top Contributor
Hi Gagan,

Make you location options(advance):
Target: People in my targeted location
Exclude: people in my excluded location.


Regards
Archit, AdWords Top Contributor, Community Profile
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Re: Search Ads are not showing in target location

Top Contributor
# 4
Top Contributor

Hi @Gagan S

 

After you have changed the location option to 'target people in my targeted location' as advised above, guide your client to use Ad Preview and Diagnosis tool to preview ads. 

 

Be informed that when you search for your own ads on Google frequently and do not take any action, it adds to the impression count for your ads and thus affects your overall CTR negatively. Not just that, when you search for your ads consistently multiple times, Google may stop showing ads to you to protect you as well as other advertisers' interests. It might also be one reason for ads being not shown to your client. 

 

Hence, the best would be to use preview tool to see ads.

 

Thanks
Ratan Jha
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