Same keyword different ad group same campaign
Re: Same keyword different ad group same campaign
I will suggest you to avoid Keyword Duplicacy.
According to Google adwords"Avoid duplicate keywords across ad groups.
Google shows only one ad per advertiser on a particular keyword, so there's no need to include duplicate keywords in different ad groups or campaigns. Identical keywords compete against each other, and the better-performing keyword triggers your ad."
Re: Same keyword different ad group same campaign/ keywords competing
Those keywords will be competing against each other, which won't be effective for your campaign!
Read the following discussions on the subject:
- Should we use all match types in a single adgroup ??
- Will Same Keywords In Different Campaigns Drive CPC Up ?
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