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Remarketing Campaign - Change Image

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

How can I change an image in an existent remarketing campaign? Thanks for your help! 

 

René from Germany

2 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: Remarketing Campaign - Change Image

Top Contributor
# 2
Top Contributor
Hi René
You simply add a new image ad.
There's actually no way to "replace" an ad in AdWords. You're always adding a new one and removing an old one. You can't swap them out and retain the same statistics for them.

Just upload/create a new ad and pause or remove the old one.

View solution in original post

Marked as Best Answer.
Solution
Accepted by Eric Gehler (Badged Google Partner)
September 2015

Re: Remarketing Campaign - Change Image

Top Contributor
# 2
Top Contributor
Hi René
You simply add a new image ad.
There's actually no way to "replace" an ad in AdWords. You're always adding a new one and removing an old one. You can't swap them out and retain the same statistics for them.

Just upload/create a new ad and pause or remove the old one.

Re: Remarketing Campaign - Change Image

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
you make it sounds simple, but it's horribly inefficient.

Re: Remarketing Campaign - Change Image

[ Edited ]
Top Contributor
# 4
Top Contributor

Hi @Ja v

Chewing your food is horribly inefficient too if you've never done it before. Why not just swallow the sandwich whole?  Sometimes, short of having it done for you, some things require a little effort on the user's part. Google make it as easy as possible, essentially chewing the food for you. It's up to you to swallow. If you want someone to swallow for you, you'll have to pay a high price to have someone to do it for you. 

 

If you don't want to spend the 8 seconds doing a task you want done, I'd love to hear your proposal on how it can be done more efficiently. 

 

Double clicking on your browser icon to open your browser *could* technically be done by just looking at it but then again, most users wouldn't want that. Again, would love to hear your suggestions on how to make something this trivial more efficient in your eyes (genuinely). 

Remarketing Campaign - Change Image

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Dave, it really would make sense to be able to just switch the image. That way you keep the historical data.  Google doesn't make you create a new ad every time you change the verbiage in a text ad, so why make you create a new ad when you change the image in a display ad? 

Remarketing Campaign - Change Image

Top Contributor
# 6
Top Contributor

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Remarketing Campaign - Change Image

Collaborator ✭ ☆ ☆
# 7
Collaborator ✭ ☆ ☆

@Mark D

 

this is an old thread, but just wanted to let you know that when you edit an existing text ad, you are creating a new ad. You have to look at deleted ads to see the history of the previous version.