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Relevant traffic from YouTube and estimates

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# 1
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Hi folks!

 

I'm wondering about starting a specific AdWords campaign on YouTube. I know that I have text/display/video ads as available formats, but I need to estimate how relevant my traffic could be.

 

Any ideas on how to estimate it? I tried the Placement Tool but it's not worth at all in this case.

 

Thanks in advance!

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Accepted by Karl (Explorer ✭ ✭ ☆)
September 2015

Re: Relevant traffic from YouTube and estimates

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi Fredpublicidade,

 

Jump over to this thread as soon as you can.  There is a YouTube specialist answering questions and may have already answered what you are looking for..

 

http://www.en.adwords-community.com/t5/Set-up-and-basics/A-week-with-a-YouTube-Product-Specialist-in...

 

Hope this helps!

 

-Tom

 

Edit:  Here are some other resources for you as well:

 

http://support.google.com/youtube/bin/topic.py?hl=en&topic=16029

http://support.google.com/adwords/bin/answer.py?hl=en&answer=79090
http://www.youtube.com/advertise/en/adwords.html
http://www.youtube.com/advertise/

Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer.’

View solution in original post

Marked as Best Answer.
Solution
Accepted by Karl (Explorer ✭ ✭ ☆)
September 2015

Re: Relevant traffic from YouTube and estimates

[ Edited ]
Top Contributor
# 2
Top Contributor

Hi Fredpublicidade,

 

Jump over to this thread as soon as you can.  There is a YouTube specialist answering questions and may have already answered what you are looking for..

 

http://www.en.adwords-community.com/t5/Set-up-and-basics/A-week-with-a-YouTube-Product-Specialist-in...

 

Hope this helps!

 

-Tom

 

Edit:  Here are some other resources for you as well:

 

http://support.google.com/youtube/bin/topic.py?hl=en&topic=16029

http://support.google.com/adwords/bin/answer.py?hl=en&answer=79090
http://www.youtube.com/advertise/en/adwords.html
http://www.youtube.com/advertise/

Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer.’

Re: Relevant traffic from YouTube and estimates

Follower ✭ ✭ ☆
# 3
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Hi Tom,

 

Thanks for the thread. However, these questions and answers are more related to promoting videos on YouTube. In my case, initially I want to insert text overlay ads but before I would like to estimate the traffic I can get, the same way it's possible to do with keywords and Search Network on Traffic Estimator Tool.

 

Thanks,


Fred

Re: Relevant traffic from YouTube and estimates

Top Contributor
# 4
Top Contributor

Hi Fred,

 

I guess my point was that you have access to a YouTube specialist in that thread and who better to address your questions. Smiley Happy

 

In another thread - Valentine writes

 

"Moreover you will find in AdWords for video powerful yet easy to use targeting tools to help you create your campaign. Among which, a traffic estimator tool that allows you to get an estimate of the number of views that you could get for a specific budget and targeting that you indicated, as well as an average range of CPV for your market."

 

Also, on this page, it appears that when you are setting up your targeting, you'll be able to see traffic estimates.

 

"Get updated traffic estimates: If you change your bid or any targeting options on the page, your traffic estimates will update. Press "Enter" on your keyboard after you change the amount in the bid field to trigger the update."

 

Hope this helps!

 

-Tom

Tommy Sands, AdWords Top Contributor | Community Profile | Twitter | Philly Marketing Labs
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer.’

Re: Relevant traffic from YouTube and estimates

Follower ✭ ✭ ☆
# 5
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Hi Tom,

 

I will try to reach Valentine! Thanks!

 

Regarding the updated traffic estimates, I don't know if it will work for me as it's a estimate for video ads and the bidding type is CPV. I would like to estimate impressions and clicks for text ads in videos on YouTube. If I consider this estimate for video campaign maybe I will have a approximate figure related to topics or interests but I can't put too much faith on it at all.

 

Anyway, thanks and hope Valentine comes up with something new! Smiley Wink