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Regarding shopping ads

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi ,

I want to run the shopping ads for my products.I have multiple varieties in shirts.so if some one searches for the shirts online and if my two of different shopping ads shown side by side and if he clicks on two of shopping ads then does google charge me for two clicks or one click.

 

2 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Praveen C
September 2016

Re: Regarding shopping ads

[ Edited ]
Top Contributor
# 6
Top Contributor

(1) only in-stock physical items may be submitted and listed as shopping-ads;
each physical (variant) item must be submitted separately -- however, not all

variants are required to be submitted.

(2) google changes per click -- the cost is per-click.

see also
https://support.google.com/merchants/answer/188494#detailed_product
https://support.google.com/merchants/answer/188494#title
https://support.google.com/adwords/answer/2454022

View solution in original post

Re: Regarding shopping ads

Badged Google Partner
# 2
Badged Google Partner
Hi Praveen C,
In this Case Google will consider this as two different Ads.
If User clicks on two ads, then it will be charged for two clicks and not for one click.
And moreover there is less chance for showing two of your ads for same keyword.

Re: Regarding shopping ads

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi Manikandan,

when i am searching through the google ,there are more than two ads for the same query for one of the big ecommerce portals. so as a human tendency we want to see all the related products.if google charges for individual clicks then it will be a loss for the company right.so is it a good idea to go with all the products to use shopping ads.

Re: Regarding shopping ads

Rising Star
# 4
Rising Star
Hi Praveen,

Good question.

Google will only charge you once per click, regardless of how many of your Shopping ads appear.

I think it's a great strategy to get as many of your ads to appear as possible, as that increases the chance that a shopper will click one of your ads instead of a competitor's.

I hope that helps!

John

Re: Regarding shopping ads

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Hi John,

So if a user clicks two shopping ads for a same company then google will charge for two clicks .Right?
Marked as Best Answer.
Solution
Accepted by topic author Praveen C
September 2016

Re: Regarding shopping ads

[ Edited ]
Top Contributor
# 6
Top Contributor

(1) only in-stock physical items may be submitted and listed as shopping-ads;
each physical (variant) item must be submitted separately -- however, not all

variants are required to be submitted.

(2) google changes per click -- the cost is per-click.

see also
https://support.google.com/merchants/answer/188494#detailed_product
https://support.google.com/merchants/answer/188494#title
https://support.google.com/adwords/answer/2454022