Re: Regarding Adwords
I'm not sure what your actual question is, but it sounds as though you're brand-new to online advertising and trying to learn! I would strongly recommend that you take advantage of the huge amount of information Google has made available (for free!) to help advertisers succeed with AdWords.
AdWords Help is a good place to begin.
If you have specific questions, please feel free to post again!
Google AdWords Top Contributor