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Re-marketing List- URL vs Referral URL contains

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# 1
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While setting up remarketing list, there is an option of URL contains and Referral URL contains options, what does it mean?

1 Expert replyverified_user

Re-marketing List- URL vs Referral URL contains

Top Contributor
# 2
Top Contributor

Hi @Rakesh M,


URL allows your to setup specific conditions like a specific URL "and" "or" and other rules. 


Referral URL lets you create lists based on the URL they were on before they came to your site. 


The settings allow you to dial in your precise audience. Please read more about Rules for Website Remarketing Lists


Kind Regards,



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