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Re: Looking for help with marketing my products online

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

I newly start my online shop. I have put my website in google adwords as well for marketing, but until now orders hàve not come. I target for all criteria buyer. Can you help me to get potential customers who will buy my product.

 

Thanks

1 Expert replyverified_user

Re: Looking for help with marketing my products online

Top Contributor
# 2
Top Contributor

Hi Ratih,

 

How new is your AdWords account? It does take a little time to dial in the account for solid performance. 

 

Also, you will want to use the Google AdWords Best Practices to guide your actions. 

 

From there, you will need review and adjust your website to best serve your products or services. User experience is really important. 

 

Once a small business creates a website, they must work on making that website a great user experience for visitors. How do they do that? They provide a well-structured website with relevant content presented on a fast-loading and mobile-responsive, modern website. It also must not have errors or issues that harm a visitor or that prevents Google from crawling your website. 

 

Once Google Search Console is reviewed, let's check up on your site speed, mobile-friendliness and some SEO (search engine optimization) stuff. Search Console will also show you error pages, which is where your old page addresses will be listed. Any of those should have 301 redirects set up for them. You can check this as often as you like to catch them all... or you can go ahead and set up 301's for all of the old pages and redirect them to the corresponding new page address, respectively.  

 

You should also be using Google Analytics and Google Search Console to better understand what is happening with your website. 

 

1) Visit Google Search Console.

2) Use the Google Developers Speed Test and work on fixing the issues so that your score is 89 or higher for both mobile & desktop.

3) Rerun the Google Speed Test but use this tool instead. Make sure you have a mobile score of 100.

4) Run your site through this SEO score checker.

5) Visit Google Analytics and setup your website.

 

Utilize the steps as they are outlined. Visit #1 and dig into your website actions with Google. Use #2 to bring your score up and get any optimized content to download & use. Complete everything and then go to #3. Complete everything and go to step #4. Now go to step #5 and dig into what is actually happening with visitors and your website.


From here, you need to have a strong and consistent social presence that is updated with content related to your products & services. And you need to utilize a local online presence by being listed on local directories. And all of your online information needs to be consistent and correct.


All of this will be a continual process of repeating the above steps 2-3 times per month for the life of your business.  

 

Please let us know what you discover and enjoy the process.

 

King Regards,

 

James

____________________________________________________________
Google My Business & Google AdWords Top Contributor
Google Partner | GYBO Agency | Local Guide | My Profile


 


 


 

Re: Looking for help with marketing my products online

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

I recommend working with a specialist for a few months. Hiring an expert may save you money in the long run as they know how to set up your AdWords account properly to avoid wasted clicks that will deplete your AdWords budget.

Re: Looking for help with marketing my products online

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi,

 

What is it your selling?

 

Thanks

 

Gary

Re: Looking for help with marketing my products online

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Hi Gary,

 

I'm not selling anything. However, I am Adwords certified and have worked on many AdWords accounts and know that AdWords specialist have the knowledge to set up your account in a way that will get you relevant clicks to your site that have the highest potential for conversion. So your budget isn't wasted on wrong clicks. Another advantage of hiring an AdWords professional is they can work with you to promote the landing page for your product and help you nurture leads.

 

I don't know if you are working with an AdWords specialist, but if you haven't talk to one, they offer free consultations. 

 

Something to think about. Smiley Happy

 

In my experience I have seen business owners, and this may not be the case for you and your business, they set up their account and they don't put filters on the site. Filters that allow the campaign to run at specific times, in specific locations, or have applied the right keywords, etc. 

Re: Looking for help with marketing my products online

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭

Hi Keira,

 

Thanks for the advice, you'll be glad to know that an AdWords specialist has helped me on all these counts about 4 years ago.

 

Thanks

 

GarySmiley Happy

 

Re: Looking for help with marketing my products online

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

Sorry Keira,

 

I was asking what Ratih V was selling.

 

Thanks

 

Gary