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Promoting articles using AdWords?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi there,

Is it possible to link an "ad" to a specific article on our website? The article in question is not technically an advertisement, but expert legal comment on a recent case. I cannot find an example of this technique being used anywhere before so I am not sure if a) it is allowed and b) if it worth it.

Thanks in advance.

J

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author James L
August 2016

Re: Promoting articles using AdWords?

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi James,

Yes, you can advertise your article on Google Ad Network if you are adhering to the Adwords Policies mentioned in the below link"

https://support.google.com/adwordspolicy/answer/6008942?hl=en

Whether it's worth for you or not, depends on what your goals are Smiley Happy You can chose among a plethora of targeting options in Adwords which fits best to your requirement.

Hope it helps !!

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author James L
August 2016

Re: Promoting articles using AdWords?

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Hi James,

Yes, you can advertise your article on Google Ad Network if you are adhering to the Adwords Policies mentioned in the below link"

https://support.google.com/adwordspolicy/answer/6008942?hl=en

Whether it's worth for you or not, depends on what your goals are Smiley Happy You can chose among a plethora of targeting options in Adwords which fits best to your requirement.

Hope it helps !!

Re: Promoting articles using AdWords?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thanks, Deepak - most helpful!