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PPC Campaign for Games

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I want to set up a campaign to promote our free online games but have not done it before? Am target certain key markets in Africa. Advice anyone??

1 Expert replyverified_user

Re: PPC Campaign for Games

Top Contributor
# 2
Top Contributor
AdWords is NOT easy. I'd highly recommend that you don't use it until you know what you are doing as you have the potential to lose a lot of money.

I'd read all the Google help files. There are countless articles and resources on getting you started. Here's a good article on setting up your first campaign:
http://blog.hubspot.com/blog/tabid/6307/bid/33283/A-Simple-Guide-for-Setting-Up-Your-First-Google-Ad...