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Need help with broadmatch syntax

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi, I'm just wondering if I have these keywords for broadmatch:


in home care jobs


can I use the syntax like this?


+"in home" +care +jobs


because 'home' by itself is probably not going to be relevant. I have other examples if need be...



1 Expert replyverified_user

Re: Need help with broadmatch syntax

Follower ✭ ☆ ☆
# 2
Follower ✭ ☆ ☆
You may be able to enter the keyword with that syntax, but I have no idea how it will behave. My best guess is it won't generate any impressions.

+in +home +care +jobs should be sufficient, no?
Marked as Best Answer.
Accepted by topic author Mark L
March 2016

Re: Need help with broadmatch syntax

Rising Star
# 3
Rising Star

 Hi Mark,


If you don't want to use only home as +home +care +jobs then the other option is using all these words in phrase match type as "in home care jobs".

The combination of match types in a single keyword will not work as what you want.

Else if you will use all the words in modified broad as +in +home +care +jobs then the ad will trigger for queries like home care jobs in uk, home pets care jobs in london , so it can be any combination where all your +term are included.

So, you need to keep in mind all these thing while choosing keyword match types.

Archit, AdWords Rising Star, Community Profile
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Re: Need help with broadmatch syntax

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks Archit, I'll remove my odd syntax then and will decide what to do instead