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Need help with broadmatch syntax

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi, I'm just wondering if I have these keywords for broadmatch:

 

in home care jobs

 

can I use the syntax like this?

 

+"in home" +care +jobs

 

because 'home' by itself is probably not going to be relevant. I have other examples if need be...

 

 

1 Expert replyverified_user
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Marked as Best Answer.
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Accepted by topic author Mark L
March 2016

Re: Need help with broadmatch syntax

Top Contributor
# 3
Top Contributor

 Hi Mark,

 

If you don't want to use only home as +home +care +jobs then the other option is using all these words in phrase match type as "in home care jobs".


The combination of match types in a single keyword will not work as what you want.


Else if you will use all the words in modified broad as +in +home +care +jobs then the ad will trigger for queries like home care jobs in uk, home pets care jobs in london , so it can be any combination where all your +term are included.

So, you need to keep in mind all these thing while choosing keyword match types.


Regards
Archit, AdWords Top Contributor, Community Profile
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Re: Need help with broadmatch syntax

Follower ✭ ☆ ☆
# 2
Follower ✭ ☆ ☆
You may be able to enter the keyword with that syntax, but I have no idea how it will behave. My best guess is it won't generate any impressions.

+in +home +care +jobs should be sufficient, no?
Marked as Best Answer.
Solution
Accepted by topic author Mark L
March 2016

Re: Need help with broadmatch syntax

Top Contributor
# 3
Top Contributor

 Hi Mark,

 

If you don't want to use only home as +home +care +jobs then the other option is using all these words in phrase match type as "in home care jobs".


The combination of match types in a single keyword will not work as what you want.


Else if you will use all the words in modified broad as +in +home +care +jobs then the ad will trigger for queries like home care jobs in uk, home pets care jobs in london , so it can be any combination where all your +term are included.

So, you need to keep in mind all these thing while choosing keyword match types.


Regards
Archit, AdWords Top Contributor, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

Re: Need help with broadmatch syntax

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Thanks Archit, I'll remove my odd syntax then and will decide what to do instead