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My website is not showing on adwords

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

 

I have created the adwords on the below keywords but not getting anywhere on SE (ptacoaching.com), I have selected the manual bidding. Impression: 13,864 , CTR: 0.06%, Cost: Rs.68.67

 

How to improve CTR?

 

stock market course
learn about stock market
stock market coaching
stock market trading course
stock market investment training
stock market learning
stock market courses in delhi
how to learn stock market
share market training institute in delhi

1 Expert replyverified_user

Re: My website is not showing on adwords

Top Contributor
# 2
Top Contributor

Hi SEO W,

 

  • First change your match type from broad to phrase or exact.
  • Use negative keywords at campaign or adgroup level like free, download, pdf and lot more. you can also get help for search term report for negative terms.
  • Use ad extensions.
  • check geographic targeting and try to narrow it with in a specific radius of Delhi or nearby cities(if your course is offline).
  • You can also change settings(advanced) for location options target
  • you can use bid adjustment for location, device.

using these you can definitely boost your CTR.


Regards
Archit, AdWords Top Contributor, Community Profile
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Re: My website is not showing on adwords

Top Contributor
# 3
Top Contributor
Make check for your ads through ad preview and diagnosis tool instead of live search as live search will increase the number of impressions without click hence will be responsible for reduced CTR.
Check and improve the quality score and bid amount for better ad position.

Regards
Archit, AdWords Top Contributor, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’