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Is it ok to add the same ad group to multiple campaigns?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I am optimizing the company account after it has been left for a long time. I am creating new focused adgroups. Is it ok to use the same adgroup for more than one campaign?

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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Is it ok to add the same ad group to multiple campaigns?

Collaborator ✭ ☆ ☆
# 2
Collaborator ✭ ☆ ☆
There is no point in using the same ad group in different campaigns unless the targeting settings like language and location are different.

What's your goal of doing that?

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Is it ok to add the same ad group to multiple campaigns?

Collaborator ✭ ☆ ☆
# 2
Collaborator ✭ ☆ ☆
There is no point in using the same ad group in different campaigns unless the targeting settings like language and location are different.

What's your goal of doing that?

Re: Is it ok to add the same ad group to multiple campaigns?

Badged Google Partner
# 3
Badged Google Partner
Hello Rana Q,

I would not recommend this if by the same ad group you mean also the same keywords. In this case the keywords would compete with each other within your own account.

If you are just asking whether two ad groups can be named the same then yes, but I would still differentiate so the name of ad group would correspond more to its campaign/keywords.

Alex