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Is Double Click for me?

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# 1
Visitor ✭ ✭ ✭

I just can't understand if Double Click is for me or not. I have a small ecommerce where I sell my own products. My budget is limited and I just want to do the best use of it.

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Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September 2015

Re: Is Double Click for me?

Rising Star
# 2
Rising Star

Hi Fred R,

 

Though this is slightly off topic, I wanted to share my thoughts. Doubleclick Search (I assume you aren't referring to display) has great features to manage huge inventory and bid strategically to get a better ROI. However, it is a paid tool firstly and meant for large advertisers and agencies that have numerous accounts across different platforms like AdWords, Bing, FB, Baidu, and Yahoo.

 

There could be a different opinion, but given the size of your inventory and marketing budget, I'd stick to AdWords and work towards optimizing for better ROI.

 

Sumanth

Sumanth Sridhar

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September 2015

Re: Is Double Click for me?

Rising Star
# 2
Rising Star

Hi Fred R,

 

Though this is slightly off topic, I wanted to share my thoughts. Doubleclick Search (I assume you aren't referring to display) has great features to manage huge inventory and bid strategically to get a better ROI. However, it is a paid tool firstly and meant for large advertisers and agencies that have numerous accounts across different platforms like AdWords, Bing, FB, Baidu, and Yahoo.

 

There could be a different opinion, but given the size of your inventory and marketing budget, I'd stick to AdWords and work towards optimizing for better ROI.

 

Sumanth

Sumanth Sridhar