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If I set my cost-per-click budget to $2, but I don't get any clicks at all, then how much do I pay?

[ Edited ]
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# 1
Visitor ✭ ✭ ✭

I'm wondering what is the total amount I will end up paying if I set my daily budget to $2 (just an example) but I don't get any clicks at all. Will I have to pay that $2?

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Accepted by topic author Samwise S
November 2016

If I set my cost-per-click budget to $2, but I don't get any clicks at all, then how much do I pay?

[ Edited ]
Rising Star
# 2
Rising Star

Hi @Samwise S,

 

If you are running a CPC campaign, then you will not be charged if you do not get any click.

Note: if you set a very small amount of daily budget(even less than the avg. CPC required for 1st page) then your ads would not be able to trigger or rarely shown.


Regards
Archit, AdWords Rising Star, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Samwise S
November 2016

If I set my cost-per-click budget to $2, but I don't get any clicks at all, then how much do I pay?

[ Edited ]
Rising Star
# 2
Rising Star

Hi @Samwise S,

 

If you are running a CPC campaign, then you will not be charged if you do not get any click.

Note: if you set a very small amount of daily budget(even less than the avg. CPC required for 1st page) then your ads would not be able to trigger or rarely shown.


Regards
Archit, AdWords Rising Star, Community Profile
Did you find any helpful responses or answers to your query ? If yes, please mark it as the ‘Best Answer.’

If I set my cost-per-click budget to $2, but I don't get any clicks at all, then how much do I pay?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

okay, thank you! Smiley Happy

If I set my cost-per-click budget to $2, but I don't get any clicks at all, then how much do I pay?

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

what is best to pay it's not my shop i am a worker trying to get clients